Keith W. Mielke papers

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Keith W. Mielke papers

1968-1995 and undated (majority 1970-1977)

http://hdl.handle.net/1903.1/1592

In June 1977, Mielke became the Executive Director of Research for the Children's Television Workshop (CTW). Over the next twenty years Mielke held various positions in the research department including executive director for 3-2-1 Contact, vice-president for research, and senior research fellow. At CTW Mielke helped develop the Program Evaluation Analysis Computer (PEAC) system which utilized a wireless response unit for moment-by-moment responses to test material with automated analysis of data. He also commissioned the first comprehensive evaluations of Sesame Street since the Educational Testing Service first reviewed the show from 1969 to 1971. The collection deals with the policies and goals of CTW, corporate reports evaluating the effectiveness of shows, research into educational television, and reports to outside organizations on work done at CTW.

3.50 linear feet

eng, Latn

University of Maryland (College Park, Md.). Libraries

Information

SNAC Resource ID: 7637910

University of Maryland (College Park, Md.). Libraries

Related Entities

There are 5 Entities related to this resource.

Sarson, Chris.

http://n2t.net/ark:/99166/w6gw0cjv (person)

Gunn, Hartford N., Jr., 1927-1986

http://n2t.net/ark:/99166/w6q63f55 (person)

Hartford N. Gunn, Jr., was the founding president of the Public Broadcasting Service (PBS). Gunn was born in Port Washington, N.Y. in 1926. He graduated from Harvard University with an MBA in 1951. Shortly after graduating, he began working as the general manager of WBGH-TV in Boston; at that point, it was an FM radio station, and Gunn helped develop and expand its television service. He left WBGH in 1970 to become the first president of PBS. Although he was plagued by low budgets, he helped...

Sarson, Christopher

http://n2t.net/ark:/99166/w66d86md (person)

Mielke, Keith W.

http://n2t.net/ark:/99166/w6g75t29 (person)

Broadcasting executive and consultant. Executive Director of Research, Children's Television Workshop, 1977-1978; Executive Director, "3-2-1- Contact," Children's Television Workshop, 1978-1983; Vice President for Research, Children's Television Workshop, 1984-1994; Senior Research Fellow, Children's Television Workshop, 1994-1995. From the description of Keith W. Mielke Papers, 1968-1994 and undated (bulk 1970-1977) (University of Maryland Libraries). WorldC...

Children's television workshop

http://n2t.net/ark:/99166/w65b49zm (corporateBody)